Sibyl Muñoz

The problem: KU wanted to increase awareness and boost enrollment for their online sport management master's degree.

 

The Solution: Copy that calls attention to the school's storied history of athletic excellence, and emphasizing that this success extends to off roles that are off the field and behind the scenes.

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Deliverables: Long-form: program brochure

Short-form: banner ads

Medium-form:  CRM email marketing​

 

Copy: Sibyl Muñoz

AD: Lauren Johnson